Home-Start
Project Snapshot
Client: Home-Start Birmingham
Audience: Charity staff and caseworkers
Deliverables: Animated staff training video
Focus: Real-life experiences and situations encountered by family support workers
Through a Child’s Eyes
Home-Start Birmingham supports families facing challenging circumstances. To support staff training, the charity needed an animation that could communicate real-life experiences and the situations its caseworkers encounter in their work.
Working with The Media Room, we developed Mum, Jenny & Me, a story told through the eyes of a child. This perspective gave the film a strong narrative thread, allowing difficult experiences to be explored through the everyday world of a young person and their family.
A Story That Stays With You
Telling sensitive stories required a thoughtful approach.
By placing a child at the centre of the narrative, the animation could explore complex family circumstances from a personal perspective, helping viewers understand the experiences behind the situations staff may encounter.
The focus was on telling the story with care, giving the subject matter room to speak for itself without relying on sensationalism or unnecessary detail.
Giving Difficult Experiences a Voice
Animation gave us a way to shape the story visually, guiding viewers through the child's experiences and the circumstances surrounding them.
The result was a narrative-led film designed to communicate more than information alone. By combining storytelling with the purpose of staff training, the animation gave Home-Start Birmingham a resource that could support learning while keeping the experiences of children and families at its heart.
Recognition for a Powerful Story
Mum, Jenny & Me received nominations for awards including the Charity Film Awards, recognising the film's place within the charity sector.
Its lasting response from viewers also speaks to the strength of the storytelling and the importance of approaching sensitive subjects with care.
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